Case Studies
Niman Ranch Case Study:
The Need: Niman Ranch, an upscale, ethical, boutique meat producer was concerned that online consumer sales had plateau-ed and wanted to reboot growth in this high-margin channel... More »
web design
search engine marketing
email marketing
direct email
Aesthetics Plus Web Site Case Study:
The Need: Aesthetics Plus needed a method to both promote their courses online and to allow course registration and purchases. Though training courses account for nearly 60% of their revenue, Aesthetics Plus is also a distributor for high-end esthetician supplies, chemical peels, waxing systems, and a variety of other products. With new products becoming available weekly, and a wide variety of courses changing monthly, both the online store, and training courses needed to be easily manageable by office team. More »
web design
search engine marketing
email marketing
Aesthetics Plus Email Marketing Case Study:
The Need: Aesthetics Plus needed a method to both promote their courses online and to allow course registration and purchases. Though training courses account for nearly 60% of their revenue, Aesthetics Plus is also a distributor for high-end esthetician supplies, chemical peels, waxing systems, and a variety of other products. With new products becoming available weekly, and a wide variety of courses changing monthly, both the online store, and training courses needed to be easily manageable by office team. More »
web design
search engine marketing
email marketing
SupportSoft Case Study I:
The Need: SupportSoft was looking for a way to generate top-quality sales leads from Global 2000 corporations for its million-dollar software suite. The corporate sale force was critical of the quality of leads and there was no effective way of tracking through the sales process and calculating campaign ROI... More »
web design
search engine marketing
email marketing
SupportSoft Case Study II:
The Need: SupportSoft had experienced great success selling into broadband and cable providers in North America. There was a system that cold be rolled out anywhere and deep experience that could win any sales situation. The company had negligible sales in Europe and wanted to make inroads into this huge tech marketplace... More »
web design
search engine marketing
email marketing
Hewlett-Packard Case Study:
The Need: HP LaserJet Division was about to launch new generation laser printing technology for the office and sought to clear stock of older version models... More »
web design
search engine marketing
email marketing
3Com Case Study:
The Need: 3Com, a massively successful, fast growing networking company in the US had been left behind in Europe by niche and local players. 3Com aimed to enter the market by developing awareness and getting trial equipment in place with large government and corporate entities... More »
web design
search engine marketing
email marketing
Blackheart Tattoo Case Study:
The Need: This San Francisco-based tattoo shop has been collecting headlines in style and tattoo magazines for over a decade. With appointment books filled up to a year in advance, it was finally time to develop a showcase for recent tattoo works, as well as paintings for sale... More »
web design
search engine marketing
email marketing
Brondell Case Study:
The Need: This venture-backed home furnishings company specializes in high-tech toilet seats. In the US these devices are rare and hard-to-talk-about especially with a straight face. They also require an element of electrical installation that makes it difficult to sell directly to the public... More »
web design
search engine marketing
email marketing
Padis Gems Case Study:
The Need: With an already established, “brick and mortar” business, Padis wanted a sleek and easy to use web site which would allow online transaction, manage inventory, and assist the jewelry staff with shipping and receiving. Additionally, their email list needed to expand so that these loyal customers could receive word of monthly specials, coupon availability, and regular events hosted at the stores. More »
web design
search engine marketing
email marketing